Drinking cola on a regular basis is to me totally insane, and it’s difficult to believe that people actually do it. It is literally “obesity juice.”

Every time I think of some asshole ingesting concentrated sugar in the form of a corn syrup liquid, I think of DMX’s song “X GON’ GIVE IT TO YA.”

Because that is seriously what it is like. If you are going to absorb this kind of poisonous calorie bomb, you’re basically letting X give it to you.

Apparently, the idiots who drink this garbage every day don’t know who we be.

Daily Mail:

Coca-Cola’s work with scientists to downplay the role sugar plays in contributing to obesity has been called a ‘low point in this history of public health.’

The beverage company donated millions of dollars to a team of researchers  at a non-profit claiming to look into causes of excess weight gain in the US.

However, the team ended up being a ‘front group’ for Coca-Cola and promoted the idea that it was a lack of exercise, not a bad diet, that was the primary driver of the US obesity epidemic.

What’s more, the group tried to downplay the fact that Coca-Cola was a donor of its research, and how much money the company gifted.

For the analysis, published in Public Health Nutrition, researchers from the University of Oxford; the London School of Hygiene & Tropical Medicine; the University of Bocconi in Milan, Italy; and US Right to Know teamed up.

They looked at more than 18,000 pages of emails between the Coca-Cola Company in Atlanta, West Virginia University, and the University of Colorado.

Both universities were part of Global Energy Balance Network (GEBN), claiming to be a non-profit organization studying obesity, which ran from 2014 to 2015.

But academics now say the group was created by Coke to minimize links between obesity and sugary drinks.

Coca-Cola directly funded GEBN, contributing at least $1.5 million by 2015, and distributed millions more to GEBN-affiliated academics to conduct research.

‘Coke used public health academics to carry out classic tobacco tactics to protect its profits,’ said Gary Ruskin, the executive director of US Right to Know

‘It’s a low point in the history of public health and a warning about the perils of accepting corporate funding for public health work.’

There were two main strategies, with the first being information and messaging.

This included obscuring Coca-Cola as the funding source and shaping the evidence based on diet and public health-related issues.

For example, in one email chain, the researchers tried to inflate the numbers of partners and donors so it wouldn’t seem like Coca-Cola was the primary donor.

‘We are certainly going to have to disclose this [Coca-Cola funding] at some point. Our preference would be to have other funders on board first… Right now, we have two funders. Coca Cola and an anonymous individual donor… Does including the Universities as funders/supporters pass the red face test?’ one email read.

They also asked if universities had policies about disclosing the amount of any gift so they wouldn’t have to reveal how much Coca-Cola gave.

‘We are managing some GEBN inquiries and while we disclose Coke as a sponsor we don’t want to disclose how much they gave,’ another email read.

The second strategy was coalition building, which included establishing Coca-Cola’s network of researchers and establishing relationships with policymakers.

This included researchers meeting members oft he West Virginia Legislature and Coca-Cola supporting a small group of scientists called the ’email family’ by then-vice president of Coca-Cola Rhona Applebaum.

Yeah, I mean – okay.

If you need a study to tell you that sucking down liquid sugar makes you fat, then legitimately, you deserve to be fat.

This is the number one most basic thing in the universe of health. I don’t even understand how this is something that Coke would be concerned about. Someone who is fattened up by their juices is going to have so much fat in their brain that there is zero chance they’re going to be reading some study that says, “actually, you’re fat for a different reason, buddy.”

Any single person who is concerned about their weight is going to look first at the sugary drinks they’re consuming. I hope. I sincerely hope. It is the number one obvious thing to look at.

After soda, you look at the other sugary drink – beer.

Then you start counting carbs. In particular, snack carbs.

This is simple stuff. No one should be confused about it.

When you get to the level of trying to be lean, I guess I can see how someone would get confused. But that’s a serious step beyond simply not being obese.

This study is literally more interesting than the impeachment.

By a lot.

The Sun:

Drinking artificially-sweetened drinks like Diet Coke could make you more likely to put weight on, doctors have warned.

Researchers from the University of South Australia found that people who consume low calorie sweeteners (LCS) don’t reduce their overall sugar intake.

The study, published in the journal Current Atherosclerosis Reports, also warned that they may be contributing to type 2 diabetes.

Professor Peter Clifton, who led the research, said: “There has been a 200 per cent increase in LCS usage among children and a 54 per cent increase among adults in the past 20 years.”

His team reviewed previous research and came across a US study of 5,158 adults over a seven-year period.

It showed that those who consumed large quantities of artificial sweeteners gained more weight than the non-users.

Mind tricks

Prof Clifton said: “Consumers of artificial sweeteners do not reduce their overall intake of sugar.

“They use both sugar and low-calorie sweeteners and may psychologically feel they can indulge in their favourite foods.

“Artificial sweeteners can also change the gut bacteria which may lead to weight gain and risk of type 2 diabetes”.

Gut bacteria again.

I keep telling you about this.

Low calorie sweeteners are used in place of sucrose, glucose and fructose and have an intense sweet flavour without the calories.

Artificially sweetened beverages (ASB) are also linked with increased risks of death and cardiovascular disease, and strokes and dementia among older people, but it is not clear why.

Prof Clifton cited 13 studies which investigated the effects of ASB intake on the risk of type 2 diabetes – all of which found either no link or a positive one.

One study found that substituting ASB for sugar-sweetened beverages or fruit juices was associated with a five to seven per cent lower risk of type 2 diabetes.

He said: “A better option than low-calorie sweeteners is to stick to a healthy diet, which includes plenty of whole grains, dairy, seafood, legumes, vegetables and fruits and plain water.”

Previous studies have also found links between calorie-free drinks, such as Diet Coke, and weight gain.

Scientists at Massachusetts General Hospital have found the breakdown product in the drink’s sweetener – aspartame – disrupts the metabolic rate.

Dr Richard Hodin, the study’s senior author, said: “Sugar substitutes like aspartame are designed to promote weight loss and decrease the incidence of metabolic syndrome.

I’ve been saying this forever.

Diet pop is simply a trick. It is a super-addictive chemical substance that is sold as a – as a healthy alternative?

Honestly, it is much better and healthier to simply drink normal pop.

And that is not healthy at all.

The fact that artificial sweeteners are legal also shows the absolutely bottomless depth of corruption that is endemic in our society. There is zero reason that the government should allow corporations to sell people an addictive poison under the guise that it will cause them to lose weight.

It is completely nuts the way we have all of these libertarian values mixed in with communist-type control. Corporations are allowed to trick people into drinking poison, trannies are allowed to molest children at the library, but an individual is not allowed to read the New Testament on campus.

There is literally no consistency to anything, at all. “Democracy,” or as they now often call it, “neoliberalism,” literally is just “whatever Jews want.”

We keep hearing about all of this “nation of ideas” gibberish, but no one can explain what the ideas are. Clearly, “nation of ideas” is bullshit to begin with, but if there were actual, solidly defined ideas, you could at least navigate discourse and make arguments about the ideas.

Basically, we’re experiencing a full-on collapse of reality due to the weight of the lies surrounding every single aspect of our existence.

The Holocaust is the most damaging lie, but literally everywhere you look, everything is a lie.

ESP is probably real.

Ancient high-tech civilizations are probably real.

Evolution (at least as it is presented by academia and the media) is probably not real.

Einsteinian physics are probably all a complete hoax, including black holes, quantum physics, the Big Bang and all of the rest of it.

God is probably scientifically demonstrable.

All of that stuff interests me more than Nazi masturbation machines, to be honest.

Surely, at the very least, life would be a whole lot more interesting if we were having these sorts of discussions.

But instead of hearing about any of that, we get Diet Coke and Jordan Peterson.

Because lies have to prop up other lies in this diabolical web of hoaxes and bizarre assumptions.

It’s no wonder people end up thinking the earth is flat. If you start to realize that everything is a lie, you get into a situation where you can just believe anything.